White text saying 'salwet sound' on a black background.

video production

production

One hand behind everything.

pre-production:

Success is decided long before the camera rolls. My process centers on a high-touch immersion where I translate an artist's essence into a technical roadmap. I’ve developed a rigorous system for world-building, moving away from generic templates to create bespoke Shot Lists, Storyboards, and Comprehensive Pitch Decks. Today, I enhance this artisanal approach with AI-driven conceptual renders, providing 100% visual alignment before production begins. This ensures that every movement is intentional and every frame is accounted for.

A divided image showing a digitally painted woman on stage with colored lighting and a behind-the-scenes moment of three friends. Pre-production storyboards by Eva Luna Ortiz.
Pre-production collages of storyboards and DP shot lists by Eva Luna Ortiz

set design:

With a foundation in Carpentry and the Plastic Arts, set design is a core technical competency. I have the hands-on ability to construct entire stage environments from the ground up, painting walls, building structures, and designing Miniature Scale Models. Whether I’m transforming a location through strategic lighting or executing a full-scale build, I bring a deep understanding of Spatial Geometry and Materiality. I don't just "find" sets; I engineer them.

costume design:

Style and sound are structurally linked. My experience in Sewing and Fashion Design allow me to treat wardrobe as a primary storytelling device rather than an afterthought. I’ve designed and constructed original, avant-garde garments from scratch to capture the specific visual archetype of an artist. By controlling the Textiles, Silhouette, and Construction of the wardrobe, I ensure that the artist's look is an original piece of the artwork, not a retail compromise.

camera operation:

My camerawork was forged in the streets, bootstrap, documentary-style, and fiercely high-touch. I never relied on heavy rigs or rigid presets; instead I developed a mastery of Handheld Stability and Dynamic Framing. My strength lies in the physical ability to improvise in high-stakes environments using levels, shifting Focal Planes, and moving with the subject to capture a visceral energy. I prioritize the "Human Pulse" of the camera, ensuring the visual rhythm matches the cadence of the music.

post-production:

In post-production, the software is a tool, but the edit happens in my mind. As an expert in FCPX, I maintain a streamlined, in-house workflow that covers the full stack: Keying, Subject Tracking, Automation, and Color Grading. I understand that high-end software like Premiere or After Effects cannot replace a fundamental mastery of Pacing and Storytelling. I edit with the soul of an artist and the precision of a technician, ensuring the final cut is a cohesive system of sight and sound.